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Retention Marketing Sr Associate

Job Description

The Role

Improving customer retention is a big financial opportunity for Chase Card Services (CCS) and one of its top priorities for 2016 and beyond.  This individual will take on a critical role in the Retention Center of Excellence driving key initiatives to retain our best customers. This high visibility role will interact with all businesses across CCS.


This is a great opportunity for a dynamic individual to work across Chase Card Services and be part of an exciting group that is key to future growth for Card. This person will be part of a start-up like environment where the team members are expected to roll-up their sleeves and contribute to the overall team goals/objectives. The candidate must be able to work within a team environment and support product teams across CCS in their diverse retention objectives.


Responsibilities include:


·         Co-lead development and optimization of Reactive Retention strategies to prevent voluntary closures

·         Take point on the high impact ALT initiative and execute quarterly, manage expansion across BUs and prompt additions, and performance optimization

·         Partner with product marketing teams, CMS, Marketing Services, and Analytics teams to help develop/refine retention eligibility, as well as offer and targeting strategies

·         Partner with Operations and CMS leaders to implement mission critical tools, performance management, and knowledge resources to support retention

·         Conduct ad-hoc analyses, listening sessions, and on-site meetings to identify, develop, and launch enhancements to retention strategies 

·         Lead the day to day execution of key reactive retention initiatives

·         Help drive the broader Retention agenda, including proactive strategies



·      Bachelors Degree required

·      5+ years of related marketing, customer experience, and campaign management experience

·      Direct marketing, customer communications, and campaign management experience across traditional and digital channels

·      Ability to effectively interact with key stakeholders at all levels, and identify and act on opportunities

·      Strong customer service operations knowledge preferred

·      Strong project management, multi-tasking, influencing, and leadership skills with sharp attention to detail

·      Highly Inquisitive yet focused on delivering results

·      Strong communication skills, both written and oral, with the ability to present information clearly and professionally

·      Ability to work in a fast-paced, demanding environment balancing multiple tasks
and deliverables

·      Ability to manage projects in cross-functional teams to meet critical delivery milestones

Req #: 160043976_2
Location: Lake Mary, FL US
Job Category: Marketing/Communications
Employment Type: Full Time
Potential Referral Amount: 0 US Dollar (USD)

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